Where does your peer pressure come from?


I have been just astounded recently by the pressure my teenager daughter 16 is under to drink alcohol. People keep telling her she is not a normal teenager. Who do you think this pressure is coming from. You might be surprised to hear the adults. Every time we go out and she just wants coke they make a meal out of it. Last night she went to her first Christmas work do and came home a little tipsy. I asked her if she liked the bitter Shandy she was still drinking as she got in the car and the nose went up. She through the remains away when she got home. You see the sad thing is she loves coke (equally bad for you) and she does not need alcohol to feel great about herself. However quite innocently after a few drinks apparently an adult was asking come on are sure you don’t want something a bit stronger.

So it got me thinking where does your peer pressure come from in business or even in the home?

Like the adult who has had a drink and is trying to persuade another to have a drink, it is not always the right thing for you, just it makes them feel better that you follow their lead.

Now getting drunk might be a slightly easier thing to define, but in business I see this all the time, people saying things like:

I should …. or others say …… it is great to listen to other people’s point of view so long as you can take the point of view on board, reflect and really understand what you would like to have happen and then make an informed decision that is right for you.

One of the things that I have really loved about this year is hearing our clients finish the year saying I am doing my business, on my terms and my way. They feel, in line with the business because they have worked out what they love and how they love to present it and they have often done it in less time, often with less money and less painfully learned some valuable lessons

One client when we started working last year was about to invest in a £3000 marketing strategy. Through the sessions he soon worked out that most of the campaign was not going to really work for his business and by the end of this year, all be it a year later he is now launching a much sleeker system for the new year, that he has every confidence will work. Where as he had doubts about the other one from the start.

What has happened this year while he developed the right marketing strategy he has also increased is day rate, increased his turnover and increased his time off with his family.

So many people waste and/or lose money in business because they don’t listen to themselves well enough.

Others have ideas for solutions but they rarely have YOUR SOLUTION. Only you have the key to the solution that is right for you.

Do you have a clear path to reach your destination?

Do you know when you are de-touring?

How do you know when you are on track or off track?

With a clear plan and someone else watching the map with you, you are more likely to get to where you want to be, in less time and with less expense. But so many people find themselves being pulled from one place to another, they come to a grinding halt not knowing which way to step next.

Are you finding yourself listening to others and then overwhelmed and unsure which way is best? or

Are you listening to yourself with a co-pilot that is just checking your map with you?

Every session with Step by Step Listening allows you the opportunity to really hear your own thoughts, you will begin to trust yourself and make decisions faster and with more confidence.

What would you love to have happen in 2012?

Thanks for listening

Sheryl

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About Step by Step Listening

I am the founder of Step by Step Listening and we started as a company that eradicated fear of failure and guilt for mums, we coached mums and daughters, we then worked with sole trader and small business owners and over the years we developed a unique ability to help people create the family or business they desire by being able to tap into the resource of being able to sell ideas/prodcuts/visions/services in a way that feels right and gets results. For some they are learning to sell and idea to themselves perhaps a dream or an ambition they have had for years, for others it could be selling responsibility and independence to a teenager or perhaps selling a vision or a change of structure to a team. What ever it is we use unique a unique facilitation and group process to help you discover when you are selling in a way that feels right that's like what?
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